Loom

Loom's design system is "The Communication Bridge." Recently updated to align with Atlassian's design language, it uses a professional blue palette and frien…

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Last updated: June 19, 2026

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Design System: Loom

Overview

Loom's design system is "The Communication Bridge." Recently updated to align with Atlassian's design language, it uses a professional blue palette and friendly, approachable components to make video messaging effortless.

Design Philosophy

Communication Clarity: The UI is designed to get the user from "Record" to "Send" in the shortest possible time.
Professional Trust: Uses a deep "Atlassian Blue" to establish credibility within the enterprise workspace.
Friendly Presence: Integrates avatars and recording bubbles to maintain a human connection in asynchronous video.
Focused Recording: During capture, the UI recedes, leaving only the signature "recording bubble" and a few essential controls.

Colors

Loom Blue (#0052CC): The core brand color, representing stability and collaborative intelligence.
Athens Gray (#F4F5F7): A cool, light grey used for secondary backgrounds and card surfaces.
Mojo Red (#C2493D): The "Recording" color. It is used for the active record button and status indicators.

Typography

Inter: Ensures that video comments, transcripts, and titles are legible and professional.
Compact Scales: Uses a tight typographic hierarchy to manage video metadata and user notifications.

Components

The Recording Bubble: A signature circular overlay showing the user's camera during screen recording.
Video Library Card: A structured unit with a large thumbnail, time stamp, and integrated "Share" action.
Comment Sidebar: A clean, vertical list of timestamped comments integrated directly into the video player.

Visual Effects

Pulse Indicators: The red record button pulses to indicate active capture.
Soft Overlays: Uses light-blue translucent backgrounds for hover states on video cards.
Smooth Expansion: Hovering over the recording bubble reveals a set of fast, professional controls.

Loom

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Design System: Loom

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Design Philosophy

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